For many home improvement business owners, it is a real issue to get online reviews. You need to increase reviews count, manage them with customer review software, and promote on social media for best results. This guide has been created in order to help out home contracting businesses in this regard.
Make It Easy
First and foremost, the process of writing reviews must be made simple. Many customers cannot leave reviews when they find the process complex that takes too much time. This way, you just lose good reviews. Therefore, it is really important to make the review writing simple and easy.
Make It Rewarding
Rewards are also suggested when it comes to getting more customer reviews. A home contracting business can introduce special offers for the customers. People who write reviews will avail themselves the offers. It will attract a large number of people to reviews. You will start getting more reviews.
Simply Ask Right Away
Sometimes, the customers forget to leave a review even when they get the best services. In such cases, you should request them. Moreover, it should be a company policy to ask for reviews right away so that you do not miss so many reviews. It will come in handy to improve your online reputation in the home contracting business industry.
Reach Out to Customers
Another thing you can do in this respect is to reach out to the customers for reviews. There are so many customers who promise to write a review once they get home. however, they forget it. Thus, the company should reach out to such customers, send them reminders and make them leave reviews.
Incentives are considered ideal when it comes to getting reviews. This is a popular option nowadays. Many top home contracting businesses use incentives which are lucrative for the customers. For instance, you can offer discount for leaving a review. It will bring you more online reviews with ease.
Promote on Social Media
Promotion of the good and positive reviews is really important. Not many brands have skills to use the positive reviews and turn them into their favor. There are a number of case studies showing how promoting positive reviews on social sites can actually increase total reviews and improve brand reputation.
Use Yelp and Google
In addition to these, you must also make use of the available sites where reviews can be obtained easily. Google Plus is considered the best option. It helps you amass more reviews. Furthermore, Yelp is around for years and it has become a cool option for getting reviews. You must explore options to make good use of these.
Use Niche Sites
According to many experts, the niche sites are also a wonderful option for getting more reviews. There are a large number of home contracting business sites where you can list your business. It will allow the users to reach your brand as well as more reviews can also be acquired. It is a very simple option.
Importance of Online Reviews for Home Contracting Business
There is no denying the fact that reviews are important for any business. Same goes for the home contracting business. It is important to note that 64% customers nowadays check online reviews before they could make a decision regarding any purchase.
Moreover, 87% customers have said that positive reviews convinced them to buy products or services of a certain brand because it looked credible to them. It shows how significant the customer reviews are for any business. They can change the customers’ decision and attract them to your brand.
Additionally, reviews are also considered influential when the customers are unable to decide about any brand. 87% of customers say that they decide about a brand on the basis of customer reviews. For instance, if they think the reviews are original and positive, they will buy products and services.
Lastly, customer reviews act like a source of confirmation for the new clients and customers. 57% customers trust client reviews as a source of research. Therefore, it becomes pertinent for a home contracting business to gain more reviews by using the options given above and manage them with the help of review management software. They will also find it easy to expand their business through online reviews.